Streaming Video
Video Streaming is the cutting edge of multimedia web design. For those with high bandwidth, it can bring about a lively presentation in formats that are best displayed using video. Since broadband is becoming more commonplace in the United State and abroad, it is becoming more attractive to place video segments on the web.
Video streaming is not for everyone. Those with poor internet connections feel frustrated with internet video because to stream such high bandwidth content requires a lot of compression, which can certainly damage the quality of the video.
For this reason, the best streaming video takes up a window that is very small in screen size, very short in length, and with very few special effects and swift camera motion.
Keeping these shooting requirements in mind, it is important to approach a company that has done streaming video in the past, and knows the production requirements well.
Design Approach has the know-how to complete your video streaming production:
- Videography
- Video Editing
- Post Production
Is video right for your web production? Contact Design Approach to discuss your ideas and requirements, today.
A history of Video on the Web
Multimedia video has been attempted since the early days of computing. However, it only enjoyed success since the mid-1980s due to the invention of the personal computer, which has gained power exponentially in accordance with Moure's Law, which says that processor speed in relation to time is exponential.
Bandwidth in the late 90's also ballooned, with the advent of residential services such as cable internet, and DSL. This provided for a wave of on-demand and live streaming video to be produced.
Streaming Video Now
Today, there are still pros and cons to using streaming video. While many people have high bandwidth, almost half of internet users at one point do not have access to high bandwidth services. Also, traffic during rush hour and prime time is often too great for metropolitan areas, and live video streams tend to degrade in performance, including skipping, dropping out, and audio getting out of synch with the video.
Also, since streaming video places a larger demand on servers, the cost for web hosting is often higher, and there is often a limit on how many people can simultaneously access content.
Video content is not SEO indexed, so it does not help your site. You must rely on HTML to convey the video content descriptions so that they may be indexed by search engines.
Despite these caveats, video advertising has lately become more prominent, with advertising firms placing ads on major media sites.